Press releases, announcements & stories from HOF.
German luxury car tailor HOF reveals the evolution of an icon: the new HOF Sir Class 2025, unveiled during the GERCollector Trackday at the legendary Nürburgring Grand Prix circuit. Based on the Mercedes-AMG G63 model year 2025 (W465) with 800+ HP, the new iteration brings the spirit of the track to the road with renewed sophistication and power.
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German luxury car tailor HOF launches two new G-Class models as part of its first Collection. The HOF Rebel is the world's first customised electric G-Class, while the HOF 1955 presents a vintage design inspired by historic Mercedes-Benz racing cars. Both designed by Etienne Salomé and limited to 10 units each.
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German luxury car tailor HOF launches the most powerful G-Class ever built: the HOF Sir Class. With 1,063 horsepower, this collector's piece was officially revealed ahead of the Abu Dhabi Grand Prix 2024, marking the launch of the HOF brand. The debut was attended by His Highness Sheikh Khalifa bin Sultan bin Hamdan Al Nahyan.
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The Sir Class marks the dawn of a new era for HOF. Born from Hofele, a German-based car tailor with over 100 years of history and more than 40 years of expertise in crafting bespoke Mercedes-Benz transformations, HOF represents a bold evolution. Led by Ferdinand Peter and supported by Philip Schiemer (former CEO Mercedes-AMG) and designer Etienne Salomé (ex-Bugatti).
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E-Mail: press@hof-manufaktur.com